british bank awards
Banks Europe Fintech Trending

Starling Sweeps Up at the British Bank Awards

Held on Thursday the 8th July, the winners of the British Bank Awards 2021 have now been revealed, with Starling Bank taking home the award in four categories: Best British Bank, Best British App, Best Business Banking Provider and Best Current Account Provider.

The British Bank Awards is now in its seventh year, and aims to put the spotlight on the very best financial services firms. Run by Smart Money People, the “Oscars of the banking world” help identify the best products, hottest innovations and most trusted financial brands and partners in the UK via a public vote.

Jacqueline Dewey, CEO at Smart Money People said: “Voting in the British Bank Awards 2021 was incredibly close, and the competition between the companies was fierce. The awards are a real signal to companies about how they are doing in the eyes of those who matter most, their customers. We’ve had a great mix of winners this year from companies retaining their title for another year to new entrants winning for the first time.  

We’re very proud of the success of our new categories in 2021: Best Children’s Financial Provider and Best Ethical Financial Provider. The passion the nominated firms’ customers showed in their comments are a real testament to the positive different these companies are making to the world of banking.

Smart Money People would also like to give a big thank you to all the customers who took the time to have their say and cast their vote and made 2021 a record year for voting.”

Anne Boden, CEO and founder of Starling Bank said, “It has been an extraordinary year for our customers and we have spent a lot of time listening to what they have to say via our 24/7 customer service channels. From responding to their needs by quickly introducing product innovations, such as cheque imaging and our Connected card – a second debit card for those self-isolating to lending to SMEs via the government loan schemes, I believe the key to our success is listening to our customers. And long may it continue.”

Louise Hill, co-founder and COO of gohenry, winner of ‘Best Children’s Financial Provider, award said, “We’re really honoured to receive the Best Children’s Financial Provider award at this year’s British Bank Awards. The fact these awards are chosen by the public makes this extra special. Since pioneering the category when we launched gohenry in 2012, we’ve developed a fantastic community of over 1.5 million members who believe, like us, that being good with money is a vital life skill. We’re looking forward to collaborating with our members more to ensure our service continues to meet the needs of parents and children everywhere.”

Scott Mowbray, cofounder at Snoop and winner of ‘Innovation of the Year’ award added, “We have a brilliantly dedicated, hardworking and talented team and winning Innovation of The Year at the British Banking Awards is fantastic recognition for everything we’re trying to achieve. Our ambition is to help make everyone better off and we hope winning this award helps to play a part in raising awareness and popularising the benefits of smart banking using open banking technology.”

Selina Flavius, Founder at Black Girl Finance and winner of Online Financial Influencer of the Year award said, “I’m really blown away, I wasn’t expecting to win at all, especially with all of the other amazing financial influencers included in the category. Thank you to everyone who voted. It was a huge honour to be nominated in the first place and now to have won the award, it makes me want to continue making money conversation interesting, inclusive and accessible to people from marginalised backgrounds.”

Bevis Watts, chief executive of Triodos Bank UK, winner of Best Savings Provider and highly commended as Ethical Financial Provider of the Year, said, “This is a real testament to the work that our team have put in over the past year, despite the challenges of the pandemic. Similarly, the support of our customers is vital – they’re our biggest advocates, so having their voices heard in these awards makes it really meaningful recognition. Thank you to everyone that left a review and voted for us.”

The full list of winners at this years British Bank Awards is below.


  • Gina is a fintech journalist (BA, MA) who works across broadcast and print. She has written for most national newspapers and started her career in BBC local radio.

Related posts

The Boom in Software as a Service with TCS BaNCS

Polly Jean Harrison

Digital Identity Net: Could Banks be the Answer to the UK’s Identity Crisis?

Polly Jean Harrison

Compliance Professionals Seek Stronger AML Guidance; LexisNexis Risk Solutions Study Reveals

Tyler Pathe