Fractal, a new fintech platform exclusively servicing SaaS companies, has launched new payment processing services in the US, with an aim to save merchants significant sums of money.
Fractal explained that it hopes to compete directly with the likes of Stripe head-on by offering simpler service with up to 30 per cent savings – by reducing fees through unique lowest-cost routing.
Payment companies often try to compete with each other on price by single basis points (0.0001 per cent). Because of a lack of significant price differences between payment firms, fees can still reach millions of dollars for merchants and retailers. Fractal hopes to emerge as a difference maker.
Brian Nichols, founder of Fractal, discussed the launch: “Payment processing has historically been overly complex for many SaaS businesses and their merchants. With the amount of regulatory, finance, and technical experience needed, many leave this stalled on their roadmap for too long. Fractal’s new offering allows platforms to simply add payments and instantly make money.”
Taking advantage of an amendment to Reg II in October 2023, Fractal offers revenue-sharing plans in payments. Amid ongoing economic turbulence, many SaaS companies have been forced to lay off employees to survive.
Fractal’s technology reduces fees so dramatically they are offering the lowest-cost processing for merchants and an aggressive revenue-sharing plan for SaaS platforms.
James Greaves, president and co-founder of Fractal, also added: “The number one way for SaaS companies to make more money in 2024 is to embed finance. We make it simpler and easier than anyone else.”
This new service smoothly handles merchant onboarding, a major friction point in the market. It also offers pre-built embeddable payment flows for companies looking to add payments quickly – such as checkout options for online retail and payment links for electronic invoicing – and an API for companies that need complete control and customisation.
