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Amazon Payment Services Supports MENA Start-ups with New Programme

Amazon Payment Services, a payment service provider operating across MENA, has announced a programme that aims to support startups across the Middle East and North Africa (MENA) region who are looking to grow their business online. The ‘Startups Go Online’ suite will offer startups free and discounted services, tools, and resources, to help streamline and accelerate their business expansion in today’s digital economy.

As part of the ‘Startups Go Online’ suite, Amazon Payment Services is providing free monthly account management support, discounted bank rates, a 50% discount on Amazon Payment Services’ Installments service, a dedicated account manager to fast-track onboarding, and extensive go-to-market guidance including two live training webinars. The programme is also extending benefits from Amazon Web Services (AWS) as part of AWS Activate, providing eligible startups that opt into the ‘Startups Go Online’ programme with cloud computing tools and resources, including AWS Credits and AWS Support Credits to help them quickly get started on AWS and grow their business.

Peter George, Managing Director of Amazon Payment Services, commented: “At Amazon Payment Services, enabling startups across the region is a fundamental part of our mission and culture. This new programme is another step in our ongoing commitment to support businesses of all sizes with simple, affordable, and trusted online payment experiences. We are confident that the ‘Startups Go Online’ suite will truly help startups in MENA jump-start and successfully expand their growth online.”

The new ‘Startups Go Online’ suite was announced at the 2022 STEP Conference, a tech festival in Dubai which brings private and public organisations together with the community of start-ups, investors, and accelerators, to share best practices and discuss digital innovations.

Amazon Payment Services continues to roll out initiatives supporting the startup and SMB community. Last year, Amazon Payment Services launched the Amazon Fintech Lab at the Dubai International Financial Centre (DIFC), collaborating with DIFC’s community of startups to promote innovation in fintech through networking, mentorship opportunities, workshops, and more.


  • Polly is a journalist, content creator and general opinion holder from North Wales. She has written for a number of publications, usually hovering around the topics of fintech, tech, lifestyle and body positivity.

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