Saudi Arabia-based payment solution provider Geidea, is joining forces with tpay, a local payment connector, in a move to offer an integrated suite of payment methods to enhance the payment experience for merchants and consumers while driving financial inclusion across the region.
Geidea and tpay plan to offer Direct Carrier Billing (DCB), card payments, and e-wallets, all accessible through a single aggregator. By combining Geidea’s established network with tpay’s expertise, the partnership hopes to accelerate merchant acquisition and unlock new growth opportunities in key markets.
This approach not only strengthens tpay’s service capabilities but also extends financial access to underserved communities, narrowing the gap in digital financial services across he Middle East, Turkey, and Africa.
With digital payments in the Middle East, Turkey, and Africa projected to grow at a compound annual rate of approximately 17.7 per cent from 2023 to 2030, the region’s payment landscape looks set for substantial evolution.
“This partnership represents a significant milestone in our mission to offer merchants a full spectrum of payment options within a single platform,” said Eslam Gaber, VP of commercial at tpay. “By integrating our capabilities, we provide a comprehensive solution that meets the diverse payment needs of merchants, enhancing their ability to serve customers seamlessly.”
By offering this suite of payment methods, the two firms will also empower merchants with secure and flexible payment solutions that cater to evolving customer preferences, fostering greater financial inclusion.
Isik Uman, CEO of tpay, commented: “Joining forces with Geidea enables us to complement our existing presence by adding new payment methods that deliver even more value to our merchants. We’re not just expanding our offering; we’re providing a versatile, unified payment solution that drives digital transformation and financial access across META.”
As tpay continues to lead the way as a payment connector in META, this partnership with Geidea underscores a shared commitment to revolutionizing digital payments, unlocking growth, and advancing financial inclusion across the region.
