Valeri Vanourek digital payments
Europe Paytech Trending

PXP Unity Launched to Meet Merchant Demand for Digital Transformation Solutions

Merchants are demanding digital transformation solutions, and tailoring its latest product to this desire, PXP, the omnichannel global payment platform, has launched its new technology platform, PXP Unity. 

Merchants looking for solutions which can offer a more unified commerce front could turn to PXP as the firm’s new platform aims to empower organisations with POS and online services. This, in turn, will give business leaders more control over their transaction data, smart routing options, and a catalogue of
easily-integrated services that they can deploy as and when they need them.

The launch of PXP Unity comes at an important time in the business payments landscape as 64 per cent of leaders now view payment technology as a strategic growth driver, according to new PXP research conducted by Censuswide. Attitudes are evolving as payment tech is no longer just an operational necessity.

Further findings show that 74 per cent of businesses are realising the potential of payment technology. Respondents noted that as a result of the tech, they were able to prioritise and enhance capabilities like real-time business intelligence, intelligent payment routing, and AI-enhanced platform features.

The responses also showed that when evaluating payment platforms, merchants prioritised robust security and fraud prevention (35 per cent), followed by guaranteed reliability during peak periods (28 per cent), and the ability to unify all payment channels and providers in a single platform (21 per cent).

Looking ahead, merchants see payments innovation as key to their future success. In fact, 59 per cent said they are focused on creating unique payment experiences and 56 per cent plan to pioneer new commerce models through smart payment tech.

PXP Unity
Kamran Hedjri, CEO and founder of PXP Financial
Kamran Hedjri, CEO and founder of PXP Financial

Commenting on the launch, Kamran Hedjri, Group CEO for PXP comments: “In today’s fast-changing payment landscape, we know that merchants need even more dynamic and feature-rich payment platforms.

“The PXP Unity platform is where commerce is unified and amplified, and payments are reimagined to deliver the future of payments today. It is future-ready by design, empowering merchants with continuous service evolution and emerging technology innovation.”

PXP Unity is a cloud-native, scalable and integrated platform that’s built on AI-powered engineering practices. It integrates engineering, flexible service catalogue, advanced real-time data reporting, and streamlined payment processing to accelerate merchants’ time to value.

Some of its features include the ability to transform raw real-time transaction data into actionable insights. Consequently, this empowers merchants with dashboards that turn complex data into clear strategic direction, including important metrics such as transaction success rates, refusal patterns, payment methods, and scheme performance.

Merchants can also drill down to specific parameters and granular insights, including direct connection to a data warehouse for deep and predictive analysis to inform future growth strategies.

PXP Unity also offers a self-service element which enables merchants to adapt the platform’s features to their own business blueprint, and control how and where each transaction flows. This granular control transforms complexity into strategic advantage, letting merchants design the perfect payment experience.

Other perks of the platform include but are not limited to:

  • A unified cloud-native global payments platform.
  • Mobile responsive UI and UX across all merchant channels and devices.
  • Customisable reports and saved queries to meet specific business needs.
  • AI-powered engineering practices to optimise development quality and speed
A fresh business direction
Salvatore Cicero, group CTO for PXP
Salvatore Cicero, group CTO for PXP

Salvatore Cicero, group CTO for PXP added: “PXP Unity is more than just a platform; it is the culmination of relentless dedication, innovative engineering, and a vision to redefine global commerce. By bringing together cutting-edge technology, merchant-centric design, and a scalable infrastructure, PXP Unity empowers businesses to take full control of their payment processes.

“With a single link, PXP Unity empowers merchants to customize their payment configurations without the friction and complexities of managing multiple integrations. Tested with selected merchants across various sectors, the feedback has been outstanding. Featuring speed, agility, and future-proof technology, the PXP Unity platform supports the entire business ecosystem beyond payments, ensuring seamless performance and more connected commerce.

“The launch of our new platform marks a pivotal moment for PXP, establishing a fresh business direction that sets a new standard in the payments landscape. PXP Unity embodies our vision to be the fintech partner of choice, revolutionizing global commerce with a steadfast commitment to continuous growth, innovation, and trusted expertise. As new innovations emerge, PXP Unity will stand alongside our merchants, creating value beyond every transaction. One partner, one link. We handle the rest.”

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