TransUnion digital fraud analysis
North America Regtech

TransUnion: More Than One in Three Global Consumers Targeted by Digital Fraud Related To Covid-19

TransUnion’s latest quarterly analysis of global online fraud trends found that since the Covid-19 pandemic began, fraudsters are increasing their rate of digital schemes against businesses. In addition, TransUnion’s recent Global Consumer Pulse Study found that more than one in three global consumers have recently been targeted by digital fraud related to Covid-19.

TransUnion came to its conclusions about fraud against businesses based on intelligence from billions of transactions and more than 40,000 websites and apps contained in its flagship identity proofing, risk-based authentication and fraud analytics solution suite – TransUnion TruValidate.

It found the percentage of suspected fraudulent digital transaction attempts against businesses worldwide increased 46% when comparing the following two periods: Period #1 (March 11, 2019 and March 10, 2020); Period #2 (March 11, 2020 — when the World Health Organisation declared Covid-19 a global pandemic — and March 10, 2021). In the US, this percentage increased by 22% in the same timeframe.

“Fraudsters are always looking to take advantage of significant world events. The Covid-19 pandemic and its corresponding rapid digital acceleration brought about by stay-at-home orders are a global event unrivalled in the online age,” said Shai Cohen, senior vice president of Global Fraud Solutions at TransUnion. “By analysing billions of transactions we screened for fraud indicators over the past year, it has become clear that the war against the virus has also brought about a war against digital fraud.”

Globally across industries, TransUnion found the countries with the highest rate of suspected fraudulent digital transactions during the pandemic (from March 11, 2020 to March 10, 2021) were: 1) the Seychelles 2) Kazakhstan and 3) Turkmenistan. In the US overall during that same time period, TransUnion found the cities with the highest per cent of suspected fraudulent transactions were: 1) Tempe, Ariz. 2) Hamtramck, Mich. and 3) Colonial Park, Pa.

Consumers Targeted By Covid-19 Schemes

TransUnion’s Global Consumer Pulse Study also found that as of March 16, 2021 the 36% of consumers who said they are being targeted by digital fraud related to Covid-19 in the last three months is higher than approximately one year ago. In April 2020, 29% said they had been targeted by digital fraud related to Covid-19. In the US, this percentage increased from 26% to 38% in the same timeframe.

Gen Z, those born 1995 to 2002, is currently the most targeted out of any generation at 42%. They are followed by Millennials (37%). Similarities were observed in the US where Gen Z was most targeted at 53% followed by Millennials at 40%.

“TransUnion documented a 21% increase in reported phishing attacks among consumers who were globally targeted with Covid-19-related digital fraud just from November 2020 to recently,” said Melissa Gaddis, senior director of customer success, Global Fraud Solutions at TransUnion. “This revelation shows just how essential acquiring personal credentials are for carrying out any type of digital fraud. Consumers must be vigilant and businesses should assume all consumer information is available on the dark web and have alternatives to traditional password verification in place.”

Consumers can learn how to protect themselves from fraud and identity theft with the TransUnion Fraud Victim Bill of Rights.

Through the TruValidate solution, TransUnion documented a 19% growth in transactions among its global iGaming customers from 2019 to 2020, and recently researched its fraud impact in a special report. It determined that its online gambling customers experienced a 9% increase in the rate of suspected fraud when comparing 2019 to 2020 among the 576 million iGaming transactions TransUnion analysed for risk indicators last year.

Despite it being one of the hottest growing industries, TransUnion observed a decrease in the iGaming mobile transaction rate for the first time since at least 2016. However, iGaming on mobile devices is still much higher than desktops with the per cent of online gambling transactions coming from mobile devices at 69%.

“We believe mobile online gambling transactions dipped because so many people used their desktops while working from home during the pandemic. However, we expect the long-term impact of mobile to continue to be paramount for business success,” said Gaddis. “Mobile devices will be key to providing a seamless way for online gamblers to transact and businesses to assess risk with biometric-driven multifactor authentication.”


  • Francis is a journalist and our lead LatAm correspondent, with a BA in Classical Civilization, he has a specialist interest in North and South America.

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