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Mastercard Accelerates Position in World of Blockchain and Crypto With Start Path Digital Assets

Six fintech companies from across the globe are joining the Mastercard Start Path Digital Assets program. These organisations are looking to scale innovative solutions and build the future of commerce 

Mastercard is engineering the future of commerce by advancing blockchain technology. It’s ensuring it is safe, secure and trustworthy while also continuing to provide choice for consumers everywhere. The digital assets ecosystem is vibrant, and technology is broadening the definition of what we consider assets.

As new assets emerge, Mastercard is looking to lean in and find new ways to use blockchain to solve real-world problems. It’s exploring future use cases and scaling new solutions with fintechs around the world through the Mastercard Start Path startup engagement program. Together they are decentralising the creator economy, tokenising grant proposals and building crypto wallets. Just to name a few things.

Through the Start Path Digital Assets program, startups receive bespoke training. Additionally, they will have access to Mastercard’s channels and customers, subject matter expertise, and an opportunity for technical collaboration.

According to Mastercard’s blog: “The companies handpicked for Start Path have a demonstrated product-market fit focused on digital assets, cryptocurrencies, blockchain value-added services and the metaverse, and have already raised seed or Series A capital.”

The following startups are joining Start Path for opportunities that will help them break into new markets and accelerate blockchain innovation:

  • Axelar
  • Cheeze, Inc.
  • Coala Pay
  • RociFi Labs
  • Suberra
Evolving its network

These six startups will join more than 350 companies from 42 countries participating in Start Path. The program was founded in 2014. Since then, Start Path has created more than 10,000 startup connections around the world. Many of these companies are entering the public markets and reaching unicorn status. They are entering extended commercial engagements with Mastercard and its customers.

As blockchain technology continues to evolve, Mastercard remains guided by its core foundational principles of stability, regulatory compliance and consumer protection. Its experience in payments innovation and building global networks prepares it for a hybrid economy. One that combines the benefits of blockchain technology with the existing financial infrastructure.

With over 90 million acceptance locations worldwide, Mastercard is bringing its trusted network to accelerate future adoption of blockchain, digital assets and Web3.


  • Francis is a journalist and our lead LatAm correspondent, with a BA in Classical Civilization, he has a specialist interest in North and South America.

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