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Cuckoo Leverages GoCardless Direct Debit Capabilities to Enhance Customer Payment Experience

Broadband provider Cuckoo has signed a new three-year deal with bank payment company GoCardless, enabling it to use the fintech’s Direct Debit capabilities to collect monthly bills from customers.

By partnering with GoCardless, Cuckoo will leverage Automated Direct Debit payments to offer customers greater peace of mind that their bills will be paid on time, without any extra effort.

The news represents an extension of the relationship between the two entities, which began in 2020. This GoCardless collaboration continues a list of customer-centric milestones from Cuckoo after the broadband provider integrated customers onto the customer service platform Kraken in July 2023.

Tommy Toner, chief product experience officer at Cuckoo
Tommy Toner, chief product experience officer at Cuckoo

Tommy Toner, chief product experience officer at Cuckoo, said: “We’re really pleased to be renewing our partnership with GoCardless – it’s a brand that’s grown with us over the last three years, and a relationship we’re keen to continue into the future.

“Cuckoo’s goal is to deliver fast, fair and feel-good broadband, and part of that is unmatched customer service at every stage of the journey. Payments are no exception.

“We’re on a mission to transform the broadband industry and revolutionise the sector’s reputation for customer service. By partnering with innovators like GoCardless, we’re able to deliver an industry-leading customer experience.”

The renewal strengthens GoCardless’ position in the telecommunications space, serving leading brands including bigblu and Aircall.

More to come…

Kraken is also set to add additional GoCardless features into its platform, including Instant Bank Pay, the fintech’s open banking payment feature.

Once live, Cuckoo customers will have access to an even more seamless experience by enabling them to make instant, one-off payments – for example, paying their first bill or topping up an account – through the same provider that takes their recurring Direct Debits.

Pat Phelan, managing director of UK and Ireland and chief customer officer at GoCardless, also added: “We’re proud to continue our long-term relationship with Cuckoo, from supporting them in the early days to helping them deliver on a number of strategic initiatives. Our bank payments platform will help Cuckoo scale with ease as they execute their growth plans while giving their customers an easy ‘set it and forget it’ payment experience.

“With the upcoming Instant Bank Pay integration, Cuckoo will also be able to offer an even more seamless payment flow as they deliver fast, fair, feel-good broadband up and down the country.”


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