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Checkout.com Builds on Payments Solution with Intelligent Acceptance Launch

Checkout.com, the global payments solution provider, has launched Intelligent Acceptance, its latest product to help merchants optimise acceptance rates and grow revenues. 

Intelligent Acceptance is an AI-powered optimisation engine. It is trained on billions of transactional data points from Checkout.com’s global network. This is in addition to insights from the business’ domain expertise after a decade at the forefront of the digital economy.

The new product has so far achieved meaningful results for merchants during beta testing. It enabled transactions that created c.$750million of new revenue. Furthermore, it increased the acceptance rates by up to 9.5 percentage points for over 30 merchants. These include Klarna, Ant Group, NordVPN, Reach and Sunday.

“Since going live with Intelligent Acceptance, the authorisation rate of payments processed has increased by nearly 10 per cent. In a game where small improvements drive big impact, this performance improvement is colossal for our business. Not only us though, but crucially for our client’s bottom line too”, said Melissa Pottenger, head of key partnerships at Reach.

“We fundamentally believe in abstracting complexity for businesses and empowering them to optimise their payments with ease. Machine learning enables us to offer this to our merchants for the first time at scale,” said Meron Colbeci, chief product officer at Checkout.com.

“Merchants alone lack sufficient data to effectively train an AI algorithm, whereas we can leverage our expansive global transaction data to provide real-time insights. That’s why we’ve built an adaptive AI-powered payments engine to constantly optimise acceptance rates. It unlocks more revenue, saves merchants time and offers greater cost controls.”

Using machine learning and billions of data points to create a solution for businesses

Intelligent Acceptance optimises across the complete payment flow, including pre-processing aspects like messaging and routing and post-processing with adaptive retries. Merchants also have complete control over which stage of the transaction journey is improved and the criteria that Intelligent Acceptance optimises for.

This includes; maximising acceptance rates, lowering transaction costs, or both. Through continuous live adjustments, learning from performance data across Checkout.com’s global network and direct relationships with issuers, schemes and regulators, Intelligent Acceptance continually unlocks new optimisations to deliver incremental performance improvements.

Optimisation examples
  • Acceptance: Network Tokens can offer better acceptance rates, lower interchange fees and a more secure way to share card information. However, not all issuers adopt this credential-sharing method at the same time. Intelligent Acceptance only utilises Network Tokens if the issuer supports them and the predicted cost is lower, or chance of success is higher, than PAN credentials. Additionally, Intelligent Acceptance will automatically format, amend or add SCA, ISO data and more to ensure payments are formatted to scheme and issuer’s preferences.
  • Cost: Intelligent acceptance can also be used to drive down costs by dynamically routing transactions to the network with the lowest fees, in markets where multiple debit, local or global payment networks are available – such as the US.
  • Compliance: Intelligent Acceptance instantly identifies if a transaction requires 3DS authentication, and if it has not been triggered in the initial payment request, available 3DS authentication data is automatically added to the payment request to ensure the transaction is compliant.
False declines are a $50.7billion problem for businesses

The launch comes at a time when business leaders seek to drive new revenue and make cost efficiencies across their businesses. They are doing so to reconcile increased operating expenses. Intelligent Acceptance can reduce the number of incorrectly declined transactions through continuous testing, but can be configured to lower transaction fees and reduce operational overheads.

Research conducted by Checkout.com alongside Oxford Economics found that $50.7billion was lost in 2022 due to false declines. This is where a customer with enough funds in their account has a purchase declined. As a result, close to 25 per cent of consumers abandoned a purchase due to too much friction, resulting in significant lost revenue for merchants.

“Any friction in the payment process can have a detrimental impact on the adoption of the products we offer as we reimagine the consumer experience inside a restaurant. Reducing the likelihood of an early adopting customer having a bad first impression of Sunday is paramount to our success – Checkout.com is reducing the likelihood of this happening”, says Daniel Hosking, VP of payments at Sunday.

Intelligent Acceptance is the latest solution from Checkout.com’s Payments Plus offering. It follows on from recent launches of:


  • Francis is a journalist and our lead LatAm correspondent, with a BA in Classical Civilization, he has a specialist interest in North and South America.

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