BT partnership
Europe Partnerships Paytech

BT and Barclaycard Payments Team Up to Support UK Micro-Businesses

Barclaycard Payments is the latest business to join BT‘s new partnership network, aimed at helping the UK’s smallest firms to flourish.

The partnership network, specifically designed for micro-businesses with five or less employees, intends to offer a host of offers to customers across broadband, mobile, connected devices, and digital marketing.

Benefits include:

  • Barclaycard business customers to benefit from up to £100 off the upfront cost of their EE business handset
  • Two per cent cashback for BT business customers who use their Barclaycard business card to pay for any BT or EE Services.

The new digital platform lets businesses create, send and measure digital marketing campaigns across social media platforms, using built in AI tech to drive the best results for their business. BT launched the platform in June in collaboration with FSB – the UK’s largest organisation dedicated to championing the needs of small firms.

Colin O’Flaherty, head of SME at Barclaycard Payments, said: “As they continue to brace themselves for what is an increasingly difficult trading environment, we want to give the nation’s smallest businesses the boost they may need to help them grow. This is why we’re excited to be partnering with BT, who share in our common mission to support the UK’s small business community, the driving force of our economy.

While Chris Sims, BT’s MD for SoHo (Small Office/Home Office unit) said: “We’re delighted to be welcoming Barclaycard as the latest partner to our partnership network, as they support us on our mission to give the UK’s smallest firms the benefits and boosts they need to grow.

“We want technology, skills and expertise to be as accessible as possible for small businesses, and our partnerships with Barclaycard and FSB will provide our customers with exclusive offers and benefits across broadband, mobile, digital marketing and connected devices over the coming year.”

The launch of the new partnership network forms part of BT’s recently announced Enterprise Customer Charter made up of a range of new initiatives from BT aimed at boosting the growth of UK businesses and the public sector and includes a pledge around delivering standout customer experiences.


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