Digital identity alloy
Europe Trending

52% of UK Firms to Incorporate Digital Identity

UK organisations and consumers are ready to embrace a new era of digital identity according to a new report from Curity, an API-focussed identity and access management company.

63 per cent of UK organisations either currently use digital identity or have plans to incorporate solutions into their operations, with 61 per cent of those planning to do so within the next year. Additionally, 52per cent of UK firms have plans to incorporate new and emerging decentralised identity solutions. UK consumers are also displaying a growing familiarity with digital wallets, with 58 percent of consumers currently using them and half of consumers that don’t currently use digital wallets considering them in the future.

Digital Landscape

The report entitled “Plotting the Roadmap for Digital Identity” surveyed 200 IT decision makers (ITDMs) in the UK and US as well as 1000 consumers to better understand the rapidly changing digital identity landscape. This report comes as the UK government introduces a new trust framework for digital identities

The new report reveals that 60 per cent of organisations surveyed expect digital identity to have a transformative impact on their industry, with financial services (89 per cent) and health (86 per cent) seen as industries set to benefit most from latest innovation in this area according to ITDMs.

Finance (62 per cent), retail (61 per cent) and travel (46 per cent), were the most popular services used by consumers with digital wallets. Financial institutions (38 per cent) are current leaders in public trust when it comes to storing personal data in digital identity wallets, followed by medical providers. (35 per cent), whereas the government (22 per cent) and transport providers (17 per cent) were the least trusted, according to the research.

Seamless experiences

Travis Spencer, Curity CEO, commented on the findings, “As consumers demand seamless digital experiences and organisations face increasing pressure to protect customers’ data, continued innovation and development in the digital identity space could not be of greater importance.

“While there are encouraging signs that businesses are adequately prepared for the paradigm shift that decentralised identity will cause, the winners after the move will be those that cultivate trust among consumers. The question of how digital identities are managed and by who will continue to be a key question over the coming years. To keep up with this pace of change and consumer expectations, digital identity must be on the priority list of enterprise architects and strategy makers.”


  • Polly is a journalist, content creator and general opinion holder from North Wales. She has written for a number of publications, usually hovering around the topics of fintech, tech, lifestyle and body positivity.

Related posts

Blockchain startup launches new network to power a fairer, faster, safer internet

Manisha Patel

Protiviti, Eventus, ClauseMatch and Hummingbird Discuss the Role of Compliance Over the Next Decade

Tom Bleach

Elephants Don’t Forget on Gamification: Child’s Play or Serious Stuff?

Polly Jean Harrison